Events for the whole funnel
A page view, interest in the product, a press of “Order” and a lead. When the order is bought out, a Purchase with the amount goes to the ad platform.
- Nothing to paste into code: the pixel ID is enough
- Purchase can be sent on buyout, already on confirmation, or not at all
- The product's price and currency travel with the event
- PageViewOpened the page
- ViewContentLooks at the product
- InitiateCheckoutPressed “Order”
- LeadSent a lead
- PurchaseOrder bought out